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171. The HOT strategy to land podcast clients in 2023
Manage episode 372210232 series 3330898
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EPISODE 171
Finding your first client, or your ideal client, takes work and it can feel disheartening if you haven't yet had positive results. Today we are talking about a specific strategy to help you land clients in 2023. I discuss changing your attitude around not being able to land clients, the importance of trying more than one sales tactic, and putting in the boring work to achieve results. I also talk about active and passive approaches to landing clients and give real-life examples you can use in your own podcast management business.
In this episode, we cover:
-Unconventional sales tactics vs spamming on social media
-Reframing your mindset on not being able to land clients
-The importance of using a blend of active and passive sales tactics to land clients
-The most effective way to find your ideal client
-Examples of passive and active marketing strategies for podcast managers
-Putting in the work to find clients, especially when it’s hard
If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton
To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclass
SHOW NOTES: https://laurenwrighton.com/episode171
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