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How to go from hourly to package pricing as a podcast manager
Manage episode 376766850 series 3330898
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EPISODE 178
A question I get from a lot of students in the Podcast Manager Program is, “How do I move my clients from hourly to package pricing and increase my rate?” In today’s episode I share with you why it’s smart to shift your clients into package pricing (most of the time) and why it’s a benefit to your client. I discuss the pros and cons of hourly pricing and when it is valuable, for you and your client, to move into a package plan. I also talk about the pros of package pricing including consistency in planning and pricing, reserved time for your client, and allowing the client to focus on the final product. Finally I outline an example email to send your client when making the switch.
In this episode, we cover:
-The Pros of hourly pricing and when to charge an hourly rate
-How to structure an hourly pricing plan for your client
-How to communicate to your client the move from hourly to package pricing
-The Pros of package pricing
-Encouraging client consistency and trust in your services and abilities
-Making your client a priority by reserving time with a package
-Getting your client onboard with the switch to a package with email example
-Avoiding undercharging when pricing out your packages
If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton
To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclass
SHOW NOTES: https://laurenwrighton.com/episode178
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