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Can Amazon PPC Success Be Predicted?

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Manage episode 417496136 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Hi, I'm Michael, and in this episode of our podcast, featuring Mansour Norouzi from Incrementum Digital, we focus on forecasting for Amazon PPC. We discuss moving from a flexible spending strategy to a planned one, and how past trends can guide future spending. Mansoor will explain how to use tools like Amazon's Product Opportunity Explorer and Category Insights to predict future trends. Join us to learn about the challenges and ongoing learning in Amazon advertising.

We’ll see you in The PPC Den!

🦡 Highlights ​​

0:00 - Guest Introduction: Who is Mansoor Norouzi?

0:37 - Forecasting Focus: What is forecasting in Amazon PPC?

2:30 - How complex is Amazon advertising?

3:27 - Why never stop learning?

5:44 - What does forecasting really involve?

8:55 - How to plan financially for advertising?

11:47- How to determine market share?

17:46 - Which tools help understand the market?

29:25 - How to empower your Amazon strategy?

🦡 Resources & Links

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Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Mansour Norouzi

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

  continue reading

314 episodes

Artwork
iconShare
 
Manage episode 417496136 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Hi, I'm Michael, and in this episode of our podcast, featuring Mansour Norouzi from Incrementum Digital, we focus on forecasting for Amazon PPC. We discuss moving from a flexible spending strategy to a planned one, and how past trends can guide future spending. Mansoor will explain how to use tools like Amazon's Product Opportunity Explorer and Category Insights to predict future trends. Join us to learn about the challenges and ongoing learning in Amazon advertising.

We’ll see you in The PPC Den!

🦡 Highlights ​​

0:00 - Guest Introduction: Who is Mansoor Norouzi?

0:37 - Forecasting Focus: What is forecasting in Amazon PPC?

2:30 - How complex is Amazon advertising?

3:27 - Why never stop learning?

5:44 - What does forecasting really involve?

8:55 - How to plan financially for advertising?

11:47- How to determine market share?

17:46 - Which tools help understand the market?

29:25 - How to empower your Amazon strategy?

🦡 Resources & Links

-

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Mansour Norouzi

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

  continue reading

314 episodes

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