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Overcoming Challenges of Running Google Ads to Amazon Listings

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Manage episode 343421341 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Running external traffic to your Amazon listing is a great idea because it boosts ranking, boosts ROAS, and there’s a brand referral kickback. However, as Bobby Pulte of Search Scientists shares, it comes with challenges, including an imperfect click-path, a lack of reporting, and indirect tracking rank. This is an obstacle we recommend you overcome because it’s highly beneficial, and this episode provides the nine-step process for doing just that.

We’ll see you in The PPC Den!

🦡 Highlights

0:00 Michigan mitten

03:54 Benefits of sending Google Ads to Amazon Listing

8:18 Three Challenges of sending Google Ads to Amazon

18:27 Nine-Step Recommended Google Ads to Amazon Process

35:45 Behind the scenes

If you like what you hear, leave us a video review! We might share it on the show.

🦡 Resources & Links

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Bobby Pulte

Senior Producer: Nancy Lili Gonzalez

Video and Audio Editor: Pedro Moreno

Graphic Designer: Karolina Facchin

--- Send in a voice message: https://podcasters.spotify.com/pod/show/theppcden/message

  continue reading

304 episodes

Artwork
iconShare
 
Manage episode 343421341 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Running external traffic to your Amazon listing is a great idea because it boosts ranking, boosts ROAS, and there’s a brand referral kickback. However, as Bobby Pulte of Search Scientists shares, it comes with challenges, including an imperfect click-path, a lack of reporting, and indirect tracking rank. This is an obstacle we recommend you overcome because it’s highly beneficial, and this episode provides the nine-step process for doing just that.

We’ll see you in The PPC Den!

🦡 Highlights

0:00 Michigan mitten

03:54 Benefits of sending Google Ads to Amazon Listing

8:18 Three Challenges of sending Google Ads to Amazon

18:27 Nine-Step Recommended Google Ads to Amazon Process

35:45 Behind the scenes

If you like what you hear, leave us a video review! We might share it on the show.

🦡 Resources & Links

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Bobby Pulte

Senior Producer: Nancy Lili Gonzalez

Video and Audio Editor: Pedro Moreno

Graphic Designer: Karolina Facchin

--- Send in a voice message: https://podcasters.spotify.com/pod/show/theppcden/message

  continue reading

304 episodes

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