The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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A new Product Marketing career path - PMM to EVP of Product
Manage episode 395498704 series 3288817
Content provided by Sean Broderick. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Broderick or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This episode is sponsored by riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code productmarketingAI to start recording studio-quality sound and video and get 20% off an individual plan.
What does it mean to be a true trailblazer? It's someone who breaks the mold and charts a new path for those following behind. Becky Trevino is the very epitome of this energy. She is one of the few PMMs who has made the transition from PMM leadership to overall responsibility for Product. She is also the 2022 Product Marketing Leader of the Year as awarded by the PMA.
We discuss the importance of a great manager, what's involved with board-level presentations, and her favorite and most hated software tools. If you are looking to take the next step in your Product Marketing career DO NOT MISS THIS EPISODE
Connect with Becky on LinkedIn
Connect with Sean on LinkedIn
Get 20% off riverside.fm when you use the code productmarketingAI
17 episodes
Share
Manage episode 395498704 series 3288817
Content provided by Sean Broderick. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Broderick or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This episode is sponsored by riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code productmarketingAI to start recording studio-quality sound and video and get 20% off an individual plan.
What does it mean to be a true trailblazer? It's someone who breaks the mold and charts a new path for those following behind. Becky Trevino is the very epitome of this energy. She is one of the few PMMs who has made the transition from PMM leadership to overall responsibility for Product. She is also the 2022 Product Marketing Leader of the Year as awarded by the PMA.
We discuss the importance of a great manager, what's involved with board-level presentations, and her favorite and most hated software tools. If you are looking to take the next step in your Product Marketing career DO NOT MISS THIS EPISODE
Connect with Becky on LinkedIn
Connect with Sean on LinkedIn
Get 20% off riverside.fm when you use the code productmarketingAI
17 episodes
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Similar to The Product Marketing AI Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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