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Content provided by Elena Kersey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elena Kersey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Bite Sized #4 - How To Tell Stories So People Will Listen

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Manage episode 342948424 series 3399342
Content provided by Elena Kersey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elena Kersey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In a world crowded with "messaging" how do we tell engaging stories? How do we convince our audience to come with us on a journey?
In this episode I bring together some of the lessons in storytelling I've learned from my guests on this podcast, my previous career in television and from leaders in brand storytelling. This episode is for professionals looking to communicate authentically, transparently and build relationships with their audience.
The four elements of engaging storytelling:
1. Make sure the audience is the Hero of your story;
2. Establish Trust through transparency;
3. Keep your message simple.
4. Be the guide and give a gift.

Previous episodes I discuss:

  • Episode 6: Sexy Ageing with Tracy Minnoch Nuku
  • Episode 37: Shen-Tel Lee on Kuching Food Aid and Cause Driven Community Building
  • Episode 39: Women in Web3: Bree Yek on Public Goods, Sustainability and Tech for Good
  • Episode 40: Women in Web3: Mel Loh on Why We Need More Women Investors and Financial Inclusion in Web3

Additional Reading:

Send me a message!

Connect with me!

And don't forget to rate, review and share!

  continue reading

69 episodes

Artwork
iconShare
 
Manage episode 342948424 series 3399342
Content provided by Elena Kersey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elena Kersey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In a world crowded with "messaging" how do we tell engaging stories? How do we convince our audience to come with us on a journey?
In this episode I bring together some of the lessons in storytelling I've learned from my guests on this podcast, my previous career in television and from leaders in brand storytelling. This episode is for professionals looking to communicate authentically, transparently and build relationships with their audience.
The four elements of engaging storytelling:
1. Make sure the audience is the Hero of your story;
2. Establish Trust through transparency;
3. Keep your message simple.
4. Be the guide and give a gift.

Previous episodes I discuss:

  • Episode 6: Sexy Ageing with Tracy Minnoch Nuku
  • Episode 37: Shen-Tel Lee on Kuching Food Aid and Cause Driven Community Building
  • Episode 39: Women in Web3: Bree Yek on Public Goods, Sustainability and Tech for Good
  • Episode 40: Women in Web3: Mel Loh on Why We Need More Women Investors and Financial Inclusion in Web3

Additional Reading:

Send me a message!

Connect with me!

And don't forget to rate, review and share!

  continue reading

69 episodes

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