How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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continue reading
Content provided by Shelagh Cummins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shelagh Cummins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Are You Pricing for Profit?
Manage episode 375543595 series 2435982
Content provided by Shelagh Cummins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shelagh Cummins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
“If you're underpricing because you're trying to get more people to buy, you are literally going to get the bargain hunters, and bargain hunters have no loyalty.”
- Shelagh Cummins
Are you pricing your offers to pay the bills, or for profit? Many of the entrepreneurs that I work with find it incredibly challenging to properly price their offers, and end up making financial decisions for today, that leave money on the table for tomorrow.
The reality is, not monitoring and knowing and understanding your numbers is actually impacting the growth of your company. Because you're either overspending, underspending, or you're just not making strategic decisions that are going to help you grow.
Pricing too low is one of the biggest mistakes I see entrepreneurs make, because it is expensive to run a business. So in this episode of The Road To Seven podcast, I’m going to share with you a practical, step-by-step process to price your offers properly, so that you get more profit out of your business.
In this episode of the Road to Seven podcast, you’ll discover:
- What the biggest pricing mistakes entrepreneurs make are
- My pricing strategies
- How to future-proof your business through pricing
Highlights:
00:00 Intro
01:23 Pricing for profit
01:57 The biggest mistakes entrepreneurs make
09:05 Base your pricing on future needs
11:02 Pricing is not randomly generated
12:46 Perceived value
14:57 Pricing strategy
23:56 You get to choose your business
27:55 Wrapping up
Links:
To work with me and make your next power move, visit:
Stay Connected
Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!
You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.
I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!
Follow me!
Instagram: @shelaghcummins
Twitter: @shelaghcummins
191 episodes
Share
Manage episode 375543595 series 2435982
Content provided by Shelagh Cummins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shelagh Cummins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
“If you're underpricing because you're trying to get more people to buy, you are literally going to get the bargain hunters, and bargain hunters have no loyalty.”
- Shelagh Cummins
Are you pricing your offers to pay the bills, or for profit? Many of the entrepreneurs that I work with find it incredibly challenging to properly price their offers, and end up making financial decisions for today, that leave money on the table for tomorrow.
The reality is, not monitoring and knowing and understanding your numbers is actually impacting the growth of your company. Because you're either overspending, underspending, or you're just not making strategic decisions that are going to help you grow.
Pricing too low is one of the biggest mistakes I see entrepreneurs make, because it is expensive to run a business. So in this episode of The Road To Seven podcast, I’m going to share with you a practical, step-by-step process to price your offers properly, so that you get more profit out of your business.
In this episode of the Road to Seven podcast, you’ll discover:
- What the biggest pricing mistakes entrepreneurs make are
- My pricing strategies
- How to future-proof your business through pricing
Highlights:
00:00 Intro
01:23 Pricing for profit
01:57 The biggest mistakes entrepreneurs make
09:05 Base your pricing on future needs
11:02 Pricing is not randomly generated
12:46 Perceived value
14:57 Pricing strategy
23:56 You get to choose your business
27:55 Wrapping up
Links:
To work with me and make your next power move, visit:
Stay Connected
Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!
You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.
I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!
Follow me!
Instagram: @shelaghcummins
Twitter: @shelaghcummins
191 episodes
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Similar to The Road to Seven
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
…
continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
A top podcast for healthcare leaders, with over one million downloads, Radio Advisory is your weekly download on how to untangle the industry's most pressing challenges to help leaders like you make the best business decisions for your organization. From unpacking major trends in care delivery—like site-of-care shifts and the rise of high-cost drugs—to demystifying stakeholder dynamics, to shining a spotlight on priorities that may get overlooked, we're here to help. Our hosts and seasoned r ...
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1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
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continue reading
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