))
How to tell ridiculously good customer stories with JoAnn Martin
Fetch error
Hmmm there seems to be a problem fetching this series right now.
Last successful fetch was on October 04, 2023 21:52 (
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 354117423 series 3406699
Content provided by Sales Feed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sales Feed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Every customer has a story.
How you talk about past customers to new prospects determines if they’ll become the customers you then talk about to future prospects. If they’re not buying what you’re saying, good luck getting them to buy what you’re selling!
Today's guest, JoAnn Martin, is here to remind you that buyers are also humans, and humans need a good story.
We’ll take this book cover to cover with JoAnn and see if she can survive Choose Your Own Adventure: Sales Feed Edition, on this episode of The Sales Feed Show.
Hot Links
- Connect with JoAnn Martin on LinkedIn.
This episode is brought to you by Testimonial Hero.
Testimonial Hero helps you easily create stunning B2B testimonial videos without the need for fancy equipment or lighting kit, or having to send a film crew to your customer’s office. Create high-quality customer videos remotely that will help you build trust and close deals 40% faster.
Thanks for listening to The Sales Feed Show!
Before you go, don’t forget to hit subscribe or follow us wherever you get your podcasts! If you really want to make our day, feel free to leave us a 5-star review!
And if you want to level up your sales game with the latest sales resources, tips, and sellertainment direct to your inbox every Wednesday morning, subscribe to our newsletter.
21 episodes
Share
