Why Your Mortgage Payment Shouldn’t Determine Rental Pricing and Other Real Estate Misconceptions

The Same Day Podcast

Walter Bowser is the Business Development Manager at Keyrenter Property Management Oklahoma City, which provides property management solutions for homeowners and real estate investors. As an entrepreneur, he has experience in sales and product research and development. Walter graduated from Oklahoma State University with a Bachelor’s in economics and a minor in entrepreneurship.

In this episode…

As interest rates rise, renters are tightening their budgets to offset inflation. Additionally, with more properties on the market, those priced at 10% higher than the market average are more likely to remain unoccupied long-term as tenants select lower-priced rentals. How can property owners stay abreast of these trends to price rentals appropriately?

With experience on the business side of property management, Walter Bowser has observed that most real estate investors aren’t familiar with the rental process but become involved solely to maximize cash flow. This inexperience leads them to underprice rentals to only cover the mortgage payments. Property managers communicate pricing expectations with owners and investors by informing them of estimated rental value based on market trends. To improve property value and increase rental income, you can perform routine maintenance and add upgrades to align with tenant expectations. This may involve replacing floors and cabinets or improving the yard, which encourages tenants to maintain the property while you maximize ROI and save money in the long run.

In today’s episode of The Same Day Podcast, join Mat Zalk in welcoming the Business Development Manager of Keyrenter Property Management Oklahoma City, Walter Bowser, for a discussion about rental property misconceptions. Walter describes the fluctuations in the rental market, homeowner and investor FAQs about property management, and how he advises landlords on real estate trends.