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The Science of Change
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Behavior change is hard. Actively changing another person's behavior is even harder. But many companies have been able to crack that code. They're the companies who understand that people don't always — or maybe even rarely — act rationally. The Science of Change is a podcast that seeks to demystify how businesses apply the psychology of decision-making. Each episode, host Kristen Berman, behavioral scientist and co-founder of Irrational labs, interviews visionary product or organizational leaders to find out how they’ve leveraged data to learn about both their customers’ and their employees’ behavior — and how they’ve managed to change it. Those insights, along with some of the latest research in their fields, will help us get to the bottom of our core psychologies. So let's dig in and unlock the secrets behind The Science of Change. The Science of Change podcast is presented by SetSail. Act on the moments to lead to a sale. Visit us at https://setsail.co (setsail.co) or on LinkedIn to learn more about the world’s number one revenue execution platform.
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19 episodes
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Content provided by SetSail X StudioPod Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SetSail X StudioPod Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Behavior change is hard. Actively changing another person's behavior is even harder. But many companies have been able to crack that code. They're the companies who understand that people don't always — or maybe even rarely — act rationally. The Science of Change is a podcast that seeks to demystify how businesses apply the psychology of decision-making. Each episode, host Kristen Berman, behavioral scientist and co-founder of Irrational labs, interviews visionary product or organizational leaders to find out how they’ve leveraged data to learn about both their customers’ and their employees’ behavior — and how they’ve managed to change it. Those insights, along with some of the latest research in their fields, will help us get to the bottom of our core psychologies. So let's dig in and unlock the secrets behind The Science of Change. The Science of Change podcast is presented by SetSail. Act on the moments to lead to a sale. Visit us at https://setsail.co (setsail.co) or on LinkedIn to learn more about the world’s number one revenue execution platform.
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19 episodes
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