The key to converting cold to sold fast

The Science of Online Business Podcast

I'll just say it, there is a lot of sketchy advice out there about messaging. I have been told over the last 5 years everything from "sit in silence and your messaging will appear" to "Agitate their pain points until they buy". Ew
In today's episode, I am sharing a messaging perspective we don't often think of, and that is the buyer's journey. The process they are going through from realizing that they have a problem, to seeking a solution for it.
Btw! I casually mentioned that I am hosting a masterclass called Launch Once, Make Sales All Year on July 30th so make sure you are following me on IG to get all the details about that!

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