It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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How Top Ecommerce Brands Use Shopping on Instagram to Drive Sales and Growth
Manage episode 226641595 series 2481744
Content provided by Buffer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Buffer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Instagram now has more than 1 billion monthly active users worldwide and 500 million+ people use Instagram Stories on a daily basis.
But, did you know that Instagram now makes up 36% of Facebook’s ad revenue? A number that is expected to grow to $9 billion globally by 2020!
Instagram advertising is a big deal for Facebook and an even greater opportunity for businesses.
We’re exploring Shopping on Instagram and how some of today's most successful brands are using the features to sell their products.
About the Show:
The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode. It's our hope that you'll join our 25,000+ listeners each week and rock your social media channels as a result!
The Science of Social Media is proudly made by the Buffer team. Feel free to get in touch with us for any thoughts, ideas, or feedback.
We'd love for you to check out the detailed show notes at - www.buffer.com/podcast
Check us out on Instagram - www.instagram.com/buffer
Check us out on Facebook - www.facebook.com/bufferapp
Check us out on Twitter - www.twitter.com/buffer
186 episodes
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Manage episode 226641595 series 2481744
Content provided by Buffer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Buffer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Instagram now has more than 1 billion monthly active users worldwide and 500 million+ people use Instagram Stories on a daily basis.
But, did you know that Instagram now makes up 36% of Facebook’s ad revenue? A number that is expected to grow to $9 billion globally by 2020!
Instagram advertising is a big deal for Facebook and an even greater opportunity for businesses.
We’re exploring Shopping on Instagram and how some of today's most successful brands are using the features to sell their products.
About the Show:
The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode. It's our hope that you'll join our 25,000+ listeners each week and rock your social media channels as a result!
The Science of Social Media is proudly made by the Buffer team. Feel free to get in touch with us for any thoughts, ideas, or feedback.
We'd love for you to check out the detailed show notes at - www.buffer.com/podcast
Check us out on Instagram - www.instagram.com/buffer
Check us out on Facebook - www.facebook.com/bufferapp
Check us out on Twitter - www.twitter.com/buffer
186 episodes
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Similar to The Science of Social Media
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
Where real startup founders pitch to real investors—for real money. Forget everything you think you know about the world of venture capital. Host Josh Muccio takes listeners behind closed-doors and into the room where deals are made. Part of the Vox Media Podcast Network.
…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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