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Episode 153: Learning To Meet Farmers Where They Are

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Manage episode 401008821 series 2426945
Content provided by John Herath and Farm Journal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Herath and Farm Journal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Marketing consultant Morgan Seger says one prediction for the year ahead is companies will start using more artificial intelligence in their communications. However, she cautions her clients to be careful so they don’t start sounding like everyone else. Seger also provides insights on how digital marketing can be used to meet farmers where they are, prime the sales funnel, and improve how ag retailers show up at the farm gate.

See omnystudio.com/listener for privacy information.

  continue reading

133 episodes

Artwork
iconShare
 
Manage episode 401008821 series 2426945
Content provided by John Herath and Farm Journal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Herath and Farm Journal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Marketing consultant Morgan Seger says one prediction for the year ahead is companies will start using more artificial intelligence in their communications. However, she cautions her clients to be careful so they don’t start sounding like everyone else. Seger also provides insights on how digital marketing can be used to meet farmers where they are, prime the sales funnel, and improve how ag retailers show up at the farm gate.

See omnystudio.com/listener for privacy information.

  continue reading

133 episodes

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