"🚀 Unwrapping the Digital World: Abby Peters Spills the Beans on Three Rollercoaster Years at Digital Sandwich!"
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- Welcome and introduction to the Secret Ingredient podcast.
- Introduction of today’s guest: Abby Peters, Director of Operations at Digital Sandwich Agency.
[00:40] – Celebrating Three Years at Digital Sandwich
- Abby reflects on her three-year anniversary at Digital Sandwich.
- Discussion on why Abby has chosen to stay with the agency for this period of time.
[01:10] – Abby’s Journey and Growth
- Insight into Abby’s journey and experiences over the last three years.
- The changes and developments within the agency during her time there.
[01:29] – Job Hunting in 2020
- Abby shares her experience of job hunting during the challenging times of 2020.
- How she landed the job at Digital Sandwich and her initial impressions.
[01:49] – Transition from Retail to Digital Marketing
- Abby talks about her transition from working in retail to her role at Digital Sandwich.
- The learning curve and adjustments she had to make.
[02:03] – Reaching Out and Getting Hired
- The story of how Abby applied to Digital Sandwich and the hiring process.
- Initial interactions with the team and her decision to join.
[03:32] – State of Digital Sandwich at Hiring Time
- Discussion on the state of Digital Sandwich when Abby was hired.
- Insight into the agency’s size and aspirations for growth.
[03:37] – Early Days at the Agency
- Abby shares her initial impressions and experiences during her first year at Digital Sandwich.
- Reflection on the challenges and learning opportunities she encountered.
[03:44] – Need for Help and Growth
- Discussion on the early realization of needing more help to grow the agency.
- Abby’s role in this growth phase and her contributions to the agency.
[06:49] – Dealing with Challenges
- Discussion on overcoming challenges and maintaining a positive outlook.
- How the team at Digital Sandwich approaches problems and uncertainties.
[06:51] – Perspective and Historical Context
- Exploration of how people’s perspectives are shaped by their experiences and historical context.
- The importance of understanding and acknowledging these factors in professional settings.
[10:05] – Changing the Playbook and Work Processes
- Discussion on the need for more structured work processes at Digital Sandwich.
- Insights into the agency’s approach to constant evolution and improvement.
[10:08] – Balancing Flexibility and Structure
- Exploring the balance between having a flexible work environment and the need for more rigid structures.
- The ongoing process of tearing apart and rebuilding work processes for better efficiency.
[10:20] – Agency Culture and Fit
- Commentary on why Digital Sandwich’s unique work culture might not be suitable for everyone.
- The importance of adaptability and openness to change within the agency.
- Discussion on the ongoing process of improving and fine-tuning internal processes at Digital Sandwich.
- The role of small conversations and interactions in driving change and improvement within the agency.
[13:30] – Refining Processes and Services
- Insights into how the agency works on refining not just their processes, but also their services.
- The importance of looking back, evaluating, and making necessary adjustments for better service delivery.
[16:27] – Finding a Voice and Speaking Up
- Abby shares a moment of personal growth when she decided to speak up and share her thoughts.
- The impact of being vocal and expressing oneself in a professional setting.
[16:32] – Moments of Realization and Change
- Discussion about moments of realization and changing perspectives.
- How being more open and adaptable has influenced Abby’s approach to work and life.
[16:40] – Balancing Rigidity and Flexibility
- Exploration of finding the right balance between having a structured approach and being flexible to change.
- Abby’s journey in adapting her mindset and approach to challenges.
[19:26] – Reflecting on Past Experiences
- Discussion on the importance of reflection to understand past experiences and their impact.
- How getting to know each other better over time has enriched these reflections.
[19:36] – Learning and Growing Together
- Insight into the mutual process of learning and growing within the team.
- The realization that growth and understanding should be a shared journey.
[22:26] – Decision Making and Advocacy
- Discussion about a specific instance of decision-making within the team.
- How team members advocated for what they believed was the right course of action.
[22:31] – Passion and Experience Driving Change
- Insight into how personal passion and past experiences can drive change and influence decisions.
- The importance of listening to each other and valuing different perspectives.
[25:44] – Conclusion and Thanks
14 episodes