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How On-Page SEO Impacts Local Rankings & Listing Impact on Organic Rank: SEO Mad Scientist Episode 9

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Manage episode 422274603 series 3470106
Content provided by The SEO Mad Scientist by Web 20 Ranker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The SEO Mad Scientist by Web 20 Ranker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Highlights From Episode 9 - The SEO Mad Scientist:

  • Mike explained how the team structured the test website and GBP listings to measure the impact of landing page optimization.
  • He discussed the crucial role of AI-generated content and semantic optimization in enhancing content relevance and search results.
  • Mike emphasized the unexpected yet substantial impact of small business-related keywords and brand terms on website rankings and local SEO performance.

Read the full GBP Landing Page Onsite Test here: https://web20ranker.com/seo-test/google-business-profile-website-url-impacts/

🔍 Explore more SEO tests & submit your own test ideas: https://web20ranker.com/seo-mad-scientist/

🛠️ Tools We Used in Testing:

Local Viking: https://localviking.com/

SERPResults: https://serpresults.com/

Products Discussed:

On-page SEO: https://web20ranker.com/perfect-on-page-seo/

SEO Discussion: Mike Milas

0:00 Introduction

02:25 Initial test site setup

03:37 Local impact of on-page optimization

05:36 Performance after 1st major content update

09:28 Integration of semantic triples to enhance content relevance

11:35 Correlation with brand terms

15:31 Ranking effects of H2 and H3 usage

17:10 Keyword performance over time

  continue reading

235 episodes

Artwork
iconShare
 
Manage episode 422274603 series 3470106
Content provided by The SEO Mad Scientist by Web 20 Ranker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The SEO Mad Scientist by Web 20 Ranker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Highlights From Episode 9 - The SEO Mad Scientist:

  • Mike explained how the team structured the test website and GBP listings to measure the impact of landing page optimization.
  • He discussed the crucial role of AI-generated content and semantic optimization in enhancing content relevance and search results.
  • Mike emphasized the unexpected yet substantial impact of small business-related keywords and brand terms on website rankings and local SEO performance.

Read the full GBP Landing Page Onsite Test here: https://web20ranker.com/seo-test/google-business-profile-website-url-impacts/

🔍 Explore more SEO tests & submit your own test ideas: https://web20ranker.com/seo-mad-scientist/

🛠️ Tools We Used in Testing:

Local Viking: https://localviking.com/

SERPResults: https://serpresults.com/

Products Discussed:

On-page SEO: https://web20ranker.com/perfect-on-page-seo/

SEO Discussion: Mike Milas

0:00 Introduction

02:25 Initial test site setup

03:37 Local impact of on-page optimization

05:36 Performance after 1st major content update

09:28 Integration of semantic triples to enhance content relevance

11:35 Correlation with brand terms

15:31 Ranking effects of H2 and H3 usage

17:10 Keyword performance over time

  continue reading

235 episodes

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