From Grit to Greatness: Changing Trades' Narratives Through Children's Books.

The Skilled Trade Rescue

Discover the remarkable journey of Chris Eccleston and Jenny Kerr Schroen from Delmarva Veteran Builders as they revolutionize the perception of skilled trades. In an exclusive interview with Martin King of skilledtraderecue.com, Chris and Jenny share their passion for teaching grit, igniting potential, and achieving epic feats. 🛠️🔥
Their construction company is built on these core values, and after rebranding, they set out to bring these principles to life in a new way. 🔧🏗️
Recognizing the misconceptions surrounding skilled trades, Chris and Jenny embarked on a mission to inspire change. They decided to create children's books that showcase the incredible world of construction and trades. 📘🏡
Instead of focusing on mundane tools, they aimed to capture the spirit of grit that defines the industry. By introducing young readers to the challenges, triumphs, and heroic stories of those in the trades, they hope to shift the narrative and encourage more people to consider skilled trades as a viable and rewarding career path. 🌟👷‍♂️
Jenny's innovative tagline, "Grit leads to greatness," became the cornerstone of their endeavor. Drawing inspiration from history, particularly World War II propaganda posters, they crafted a campaign that elevated tradespeople to the status of heroes. Their goal was to highlight the unwavering determination and spirit of unity that characterize both veterans and those in the skilled trades. 🇺🇸🌆
They believe that just as people from diverse backgrounds came together during wartime to achieve extraordinary things, the same spirit drives the construction industry to build the world we live in. 🌎👏
Through their books and campaigns, Chris and Jenny aim to showcase the resilience, problem-solving abilities, and sense of purpose that define the world of skilled trades. They see grit not just as a buzzword but as an intrinsic quality that builders, craftsmen, and tradespeople embody every day. By sharing stories that celebrate these traits, they hope to inspire a new generation to consider skilled trades as a path to success, fulfillment, and financial stability. 💪📚💼
Join us in celebrating the transformative power of grit, the resilience of skilled tradespeople, and the epic stories that unfold on construction sites. Let's rewrite the narrative together and inspire a brighter future for the world of trades. 🌆🏗️
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Martin King here, your Skilled Trade Rescue host.
I'm on a mission to:
✔️ Change the narrative about skilled trades! Starting by putting together a coalition of the willing to eventually get the US Congress to make changes at BLS.gov. THE BLS must speed up wage data processing and correct flawed wage data collection processes. These two issues are THE BIGGEST contributors to the false narrative that skilled trades don’t pay enough so the only option is college. This is TOTAL B.S. !
✔️Unveil the potential in skilled trades and tackle labor shortages.
✔️Help trade workers accelerate their careers while maintaining work-life balance.
DO YOU WORK IN THE TRADES? Share your story on my podcast – message me on LinkedIn.
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