Creative Community Engagement with Ashley Alaniz-Moyer

The Small Nonprofit

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Are your nonprofit's efforts to build community feeling a bit... flat? Are you struggling to connect with your service users and donors in a meaningful way? On this episode of The Small Nonprofit, Ashley Alaniz-Moyer, Executive Director of the Hispanic Scholarship Consortium and co-founder of Refuerzo Collaborative, shares her insights on refreshing your approach to community engagement.

Discover how to move beyond transactional interactions, infuse fun and creativity into your events, and build lasting relationships with your board, volunteers, and supporters. We'll delve into practical strategies, like multi-step events and the power of stickers (yes, stickers!), to create a sense of belonging and excitement around your cause.

Ashley has over 15 years of experience working in nonprofits with roles focused in operations, fundraising, marketing, communications, and events. Ashley believes in combining communication and collaboration for maximum impact. She has successfully planned major events that have launched regional education movements. She has led organizations through rebranding efforts and strategic planning processes. Her passion for community building shines through as she shares stories and examples of successful engagement strategies. She'll inspire you to reimagine your events, deepen your connection with your community, and ultimately achieve greater impact for your mission.

Key Episode Highlights:

• Rethink Your Events: Move beyond traditional fundraising galas and rubber chicken dinners. Get creative, incorporate social elements, and provide opportunities for genuine connection and interaction.
• Make It Social: Create a welcoming and inclusive atmosphere. Encourage participants to bring friends and family, and foster a sense of belonging within your community.
• Multi-Step Engagement: Consider a series of events that build on each other, deepening participants' knowledge and commitment to your cause.
• Gamification Works: Incorporate fun elements like stickers or badges to recognize and reward program participation, especially for younger audiences.
• Build Community with Your Board: Encourage open communication, humor, and social connection among board members. This fosters trust and deeper engagement with your organization's mission.

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Watch this episode on Youtube: https://youtu.be/2Qqv_oDwSqA

Links and Resources:

• Hispanic Scholarship Consortium Linkedin: https://www.linkedin.com/company/hispanic-scholarship-consortium
• Hispanic Scholarship Consortium Facebook, Twitter, & Instagram - @hispanicscholar
• Hispanic Scholarship Consortium Website - hispanicscholar.org
• Refuerzo Collaborative Instagram & Facebook - @refuerzocollaborative
• Refuerzo Collaborative Website - refuerzocollaborative.com
• Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
• Support the show: https://www.buzzsprout.com/208666/supporters/new

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