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Mastering Nonprofit Messaging with Kathryn LeBlanc
Manage episode 437912993 series 2445820
In this episode of The Small Nonprofit Podcast, Maria speaks with Kathryn LeBlanc, a communications consultant specializing in social impact. Kathryn shares valuable insights on the importance of clear, concise messaging for nonprofits, and how to effectively communicate your organization’s mission.
Key Topics:
- The Importance of Clear Messaging
- Operationalizing Communications
- Developing Key Messages
- Identifying and Targeting Audiences
- Building Internal Capacity
Quotable Moment:
- "A good message should be concise, rooted in emotion, and something people will actually repeat."
Actionable Tips:
➜ Create a Message Guide and Communication Strategy: These documents should be separate, clear, and shared consistently across your team.
➜ Focus on Building Internal Cohesion: A well-aligned team is better equipped to handle both day-to-day communications and unexpected crises.
➜ Develop a Crisis Communications Plan: Create a plan outlining how your organization will respond to incidents, emergencies, and crises. Assign roles, establish protocols, and train your team regularly to ensure a swift, unified response when needed.
Resources Mentioned:
Connect with Us:
Subscribe and Review:
If you enjoyed this episode, please subscribe to The Small Nonprofit on YouTube, and leave us a review. Your feedback helps us create better content and reach more listeners like you. Watch this episode on YouTube.
Support the Podcast:
Support these conversations by becoming a member here.
Next Episode Teaser:
Stay tuned for next week as we crack the code on starting a social enterprise with Quilen Blackwell!
253 episodes
Manage episode 437912993 series 2445820
In this episode of The Small Nonprofit Podcast, Maria speaks with Kathryn LeBlanc, a communications consultant specializing in social impact. Kathryn shares valuable insights on the importance of clear, concise messaging for nonprofits, and how to effectively communicate your organization’s mission.
Key Topics:
- The Importance of Clear Messaging
- Operationalizing Communications
- Developing Key Messages
- Identifying and Targeting Audiences
- Building Internal Capacity
Quotable Moment:
- "A good message should be concise, rooted in emotion, and something people will actually repeat."
Actionable Tips:
➜ Create a Message Guide and Communication Strategy: These documents should be separate, clear, and shared consistently across your team.
➜ Focus on Building Internal Cohesion: A well-aligned team is better equipped to handle both day-to-day communications and unexpected crises.
➜ Develop a Crisis Communications Plan: Create a plan outlining how your organization will respond to incidents, emergencies, and crises. Assign roles, establish protocols, and train your team regularly to ensure a swift, unified response when needed.
Resources Mentioned:
Connect with Us:
Subscribe and Review:
If you enjoyed this episode, please subscribe to The Small Nonprofit on YouTube, and leave us a review. Your feedback helps us create better content and reach more listeners like you. Watch this episode on YouTube.
Support the Podcast:
Support these conversations by becoming a member here.
Next Episode Teaser:
Stay tuned for next week as we crack the code on starting a social enterprise with Quilen Blackwell!
253 episodes
All episodes
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