Retaining your Fundraisers with Laura Vitelli

The Small Nonprofit

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Does your org face the frustration of constantly losing your best fundraisers? Higher salaries, the pressure of unrealistic expectations, feeling undervalued, and being micromanaged are driving talented fundraisers out of the sector. In this episode of The Small Nonprofit, fundraising expert Laura Vitelli shares practical insights on how small nonprofits can break this cycle. We discuss the current challenges nonprofits face with attracting and retaining top fundraising talent, and how a focus on values alignment, flexibility, and collaborative leadership can make all the difference.

Laura Vitelli is a seasoned fundraiser with over 30 years of experience and co-founder of Staiger, VITELLI & Associates. Laura and her business partner Sarah Staiger specialize in helping nonprofits create sustainable fundraising systems through value-based strategies. Together, they provide coaching, training, and strategic planning support to small and mid-sized organizations.

Key Takeaways:

• Values matter more than ever. Fundraisers are seeking organizations that align with their values and provide opportunities for meaningful conversations around complex issues.
• Flexibility is key. Options like remote or hybrid work and even the potential for a four-day workweek are becoming major incentives for fundraising talent.
• Lead with humility and transparency. Leaders who openly admit what they don't know and actively unlearn outdated practices create a supportive environment for growth.
• Trust your fundraisers. Let them lead on strategy and goal setting. Unrealistic goals and lack of autonomy can lead to burnout and turnover.
• Invest in your people. Offering competitive salaries, benefits, and ongoing professional development demonstrates that you value your fundraising team's well-being and contributions.

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Watch this episode on Youtube: https://youtu.be/rv7hdVLFDy4
Links and Resources:

• Connect with Laura Vitelli on Linkedin: linkedin.com/in/laura-vitelli
• Check out the Website: https://www.staigervitelli.com/
• Director of Development Questions Free Download: https://www.staigervitelli.com/dod
• Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
• Support the show: https://www.buzzsprout.com/208666/supporters/new

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