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The Future of Fundraising: Embracing Technology and Authenticity with Owen O'Doherty

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Content provided by Further Together. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Further Together or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

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Do you find it challenging to connect with your donors on a deeper level and turn one-time gifts into lasting relationships? In this episode of The Small Nonprofit Podcast, we dive into the world of donor community building with Owen O'Doherty, the CEO of DonorSee. Owen shares his insights on how to leverage beneficiary-driven storytelling, technology, and authentic engagement to create a thriving community of donors who are passionate about your cause.

Key Episode Highlights:

  • Authenticity is Key: Donors connect with real, unpolished stories that showcase both the successes and challenges of your work. Embrace vulnerability and share the human side of your organization.
  • Storytelling is Powerful: Use video and other visual mediums to tell compelling stories that highlight the impact of your work. Let service users share their own experiences to create a deeper connection with donors.
  • Community Cultivation Matters: Move beyond transactional giving and focus on building a community of donors who are invested in your mission. Foster engagement through regular updates, personalized communication, and opportunities for interaction.
  • Technology Can Help: Leverage platforms to streamline your fundraising efforts, connect with a wider audience, and build a thriving community of supporters.
  • Embrace AI (Wisely): Explore the potential of AI in automating tasks, curating content, and enhancing donor experiences. However, prioritize authenticity and avoid using AI to generate fake or misleading content.

Don’t forget to become a supporter of our show!

Watch this episode on Youtube: https://youtu.be/AOc-VDduIuE

Links and Resources:

Support the Show.

  continue reading

245 episodes

Artwork
iconShare
 
Manage episode 428008604 series 2445820
Content provided by Further Together. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Further Together or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Send us a Text Message.

Do you find it challenging to connect with your donors on a deeper level and turn one-time gifts into lasting relationships? In this episode of The Small Nonprofit Podcast, we dive into the world of donor community building with Owen O'Doherty, the CEO of DonorSee. Owen shares his insights on how to leverage beneficiary-driven storytelling, technology, and authentic engagement to create a thriving community of donors who are passionate about your cause.

Key Episode Highlights:

  • Authenticity is Key: Donors connect with real, unpolished stories that showcase both the successes and challenges of your work. Embrace vulnerability and share the human side of your organization.
  • Storytelling is Powerful: Use video and other visual mediums to tell compelling stories that highlight the impact of your work. Let service users share their own experiences to create a deeper connection with donors.
  • Community Cultivation Matters: Move beyond transactional giving and focus on building a community of donors who are invested in your mission. Foster engagement through regular updates, personalized communication, and opportunities for interaction.
  • Technology Can Help: Leverage platforms to streamline your fundraising efforts, connect with a wider audience, and build a thriving community of supporters.
  • Embrace AI (Wisely): Explore the potential of AI in automating tasks, curating content, and enhancing donor experiences. However, prioritize authenticity and avoid using AI to generate fake or misleading content.

Don’t forget to become a supporter of our show!

Watch this episode on Youtube: https://youtu.be/AOc-VDduIuE

Links and Resources:

Support the Show.

  continue reading

245 episodes

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