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The Branded Podcast Advantage

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Manage episode 315636170 series 3232058
Content provided by Advertising Week. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Advertising Week or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week we welcome Fatima Zaidi, CEO and Founder of Quill, Inc. In this episode, Fatima dives deep into the value of having a sonic identity and branded podcast strategy for brands. She also discusses branded content creation on podcasts, and how the burgeoning channel can provide value for brands beyond the standard commercial break.

The post The Branded Podcast Advantage appeared first on The Sonic Truth.

  continue reading

73 episodes

Artwork
iconShare
 
Manage episode 315636170 series 3232058
Content provided by Advertising Week. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Advertising Week or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week we welcome Fatima Zaidi, CEO and Founder of Quill, Inc. In this episode, Fatima dives deep into the value of having a sonic identity and branded podcast strategy for brands. She also discusses branded content creation on podcasts, and how the burgeoning channel can provide value for brands beyond the standard commercial break.

The post The Branded Podcast Advantage appeared first on The Sonic Truth.

  continue reading

73 episodes

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