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The power of marketing with Natacha Cristin
Manage episode 425378121 series 3582065
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In this episode, Nina Robert converses with Natacha about her journey, emphasizing the role of a solid marketing strategy in business growth. They delve into the four P's of marketing, common mistakes, and the pitfalls of frequently switching business ideas. They distinguish between marketing and sales, discuss the role of marketing in time management, and reveal the impact of packaging on customer experience. Find Natacha here 👇 Website: natashacristin.com Instagram: natasha_cristin (0:00) Introduction and Natacha's journey from Russia to Paris (5:29) The importance of marketing strategy and its impact on business growth (13:32) The four P's of marketing and common mistakes in business marketing (18:06) Pitfalls of switching business ideas and the importance of purpose in business (24:15) The difference between marketing and sales, and the necessity of proper marketing (27:26) First steps in marketing for a new business and the importance of niching down (32:43) Understanding customers' emotional needs and the role of marketing in time management (37:19) Impact of packaging on customer experience and creating an attractive environment (39:34) How to connect with Natacha for business marketing (41:06) Closing remarks and goodbye
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