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Episode 003: Why E-Design Isn't For You (And That's Okay)
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Be it on Instagram, via YouTube comments, or straight to my email, I frequently get questions related to e-design — getting started, software to use, how to charge…you name it. Hell, it was probably a question from you!
Spoiler: my most frequently asked question is always software related, LOL.
But one question I would’ve expected to get more of that was actually my least asked question was whether or not e-design was a good fit.
I’ve had designer friends remove e-design from their service offerings, realizing that it wasn’t a good fit for them and so happy to be freed up to focus on the services that did fit their business model. They understood the root of their e-design frustrations and ultimately realized that, no matter how many times they tweaked their packages or pricing, it would never make them happy.
Why aren't more designers asking themselves this — is e-design a good fit for me and my business?
E-design, for better or for worse, has forever changed the landscape of the design industry and has become a very enticing income stream for many designers, seasoned and new alike. So in theory, it could or should be for everyone right? Wrong. While it is an attractive part of the design industry, it may not be part of the industry that’s for you. In the same way that not every designer does hospitality, commercial, or renovation design, I want you to know that it’s okay if e-design isn’t part of your repertoire.
If you’re a designer that has considered e-design for your business, you might wanna pull out some pen & paper or your favorite note-taking app, because today we’re talking all about why e-design just might not be for you.
MENTIONED
• Season 1, Episode 4: Product Sourcing Online: Retail vs Trade
• Season 1, Episode 10: The Business of E-Design
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