EP12 Dr VANJA LJEVAR : Chief Data Scientist Using data to unlock customer mysteries and drive sales

The Trailblazers Experience Podcast

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Episode 12, My next guest is Dr Vanja Ljevar , Chief Data Scientist , Lecturer , Serial entrepreneur , Author of academic papers in her industry and over 10 years experience in the world of data science .
She describes herself as Co-founder of Kubik Intelligence , Chief Data Scientist with a multidisciplinary PhD in Computer Science/Psychology who specializes in customer analytics. Former Lead Data Science Consultant at DAMSL. Author of peer-reviewed academic papers related to psychology in Big Data and use of transactional data for social good.
Kubik Intelligence is a business that uses data science and behavioural science to unlock the secrets of the customer's mind . with businesses globally focussing on data and tech , we discussed her career journey , the move to start her own business and why data science is a great career choice .
Please listen to this podcast where we delve into what makes Vanja an trailblazer in the data science and technology space .
00:00 Introduction to Dr Vanja Ljevar
01:30 My interest in data and science
07:30 What lead to starting my own business
08:40 Taking the leap with my first job as a data scientist ,moving to london
11:34 What is a data scientist ?
14:30 The story of the map and what do you want to measure with data and what is your goal
23:21 Learning about challenges in my career " to be liked or respected , that is the question ?
29:21 Values and work-ethic
35:10 Self -care and why i love to listen to jazz while working , maintaining relationships and nurturing them
39:36 The things about data to remember and the analysis i did on myself !
44:45 The next few years and exploring new business , apps and travel
46:14 Networking as a business owner , why making connections is key
52:13 Mentoring and giving tips to graduates in data science
56:23 Tech check - apps i am using at the moment
01; 01:00 Trailblazer takeaway tips

Mentions :
ESMAR Amsterdam : https://esomar.org/
Lean in -a book by Sheryl Sandberg https://www.amazon.co.uk/Lean-Women-Work-Will-Lead
Mindshine :https://www.mindshine.app/
Please stay tuned and listen to this inspiring conversation with this trailblazer !
Youtube : https://youtu.be/SD-PoCOSHHg
Dr Vanja Ljevar :
LinkedIn : https://www.linkedin.com/in/vanja-ljevar/
Kubik Intelligence : https://www.kubikintelligence.com/

Listen : to the audio version Apple Spotify .Amazon Music Google Podcasts
Watch and subscribe to my YouTube Channel https://www.youtube.com/@Thetrailblazersexperience
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Chapters

1. Introduction (00:00:00)

2. My interest in data and science (00:01:30)

3. What lead to starting my own business (00:07:30)

4. Taking the leap with my first job (00:08:40)

5. What is a data scientist (00:11:34)

6. The story of the map- what is your goal with data ? (00:14:30)

7. Learning about the challenges in my career (00:23:21)

8. Values and work-ethic (00:29:21)

9. Self-care and jazz (00:35:10)

10. The data analysis i did on myself ! (00:39:36)

11. Next few years , business , apps and travel (00:44:45)

12. Networking and why making connections is key (00:46:14)

13. mentoring and what i tell graduates (00:52:13)

14. Tech check , apps i can't live without (00:56:23)

15. Trailblazer takeaways (01:01:00)