116. From Broke to $130K/Month Marketing Agency Owner

The UpFlip Podcast

Running social media ads can feel like a gamble. In fact, over three-quarters of advertisers lose money on their campaigns. But those who’ve unlocked the code to successful ads can get over 10x return. In this episode we’ll catch a glimpse of how it’s done.

Our guest, Nathan Bentley is the founder of Practice PhD. He's an expert in digital marketing for chiropractic clinics, on a mission to connect patients with the healthcare services they need to live life to the fullest. Nathan went from being a physical therapist in a small clinic to running an agency making $130K in a single month. In this episode, we'll find out which social media platform he thinks is the best for marketing in 2024, along with his tips and strategies to maximize the value of digital marketing across all platforms.

Resources:

• Episode 66: https://upflip.com/podcast
• Join the UpFlip Academy: https://bit.ly/4hg4G0t
• PracticePhD: https://practicephd.com/
• Waste No Day Podcast: https://open.spotify.com/show/7HJADE1rsh26RC79kUnewR

Connect with UpFlip:

• On Facebook
• On Instagram
• On Youtube
• @UpFlipOfficial on Twitter

For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts.

Thanks for listening!

Chapters

1. 116. From Broke to $130K/Month Marketing Agency Owner (00:00:00)

2. Background Story (00:01:04)

3. Developing Marketing Skills (00:02:29)

4. Primary Mistakes Businesses Make (00:03:55)

5. Business Segment (00:05:39)

6. Marketing Tactics for a New Business (00:06:00)

7. Ad Budget (00:07:36)

8. Waste No Day Podcast (00:09:49)

9. Best Platforms for 2024 (00:10:33)

10. Thanks for Your Review! (00:16:39)

11. Ideal Customer (00:17:09)

12. Email Marketing (00:19:33)

13. Utilizing AI for Marketing (00:22:58)

14. Revenue & Profit Margins (00:26:52)

15. Takeaways (00:31:19)