Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
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Learning how to use Google Analytics | Interview with Chris Mercer, Co-Founder of ProfitSchool
Manage episode 430292884 series 2818439
Content provided by Ryan Purvis, Heather Bicknell, Ryan Purvis, and Heather Bicknell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ryan Purvis, Heather Bicknell, Ryan Purvis, and Heather Bicknell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we dive deep into the world of Google Analytics with expert Chris Mercer. Learn how to effectively use Google Analytics 4, understand the importance of a measurement strategy, and discover the best practices for optimising your marketing efforts. Chris shares valuable insights on setting up key events, tagging traffic, and creating intuitive dashboards that drive actionable insights. Whether you're a seasoned marketer or just starting out, this episode will equip you with the tools and knowledge to make data-driven decisions and improve your marketing performance.
About guest:
Chris Mercer, an expert in measurement marketing, helps marketers leverage tools like Google Tag Manager, Google Analytics, and Google Data Studio to track behaviors and optimise strategies. With a background in sales and marketing, Chris delivers insights to ensure the right message reaches the right audience at the right time. Join us for his invaluable expertise.
Links:
Chris' LinkedIn: @chrismercer
Chris' X: @ChrisMercer
Profit School: Visit
MearementMarketing: Visit
Valuu Makers Twitter: @thevaluumakers
Valuu Makers LinkedIn: @thevaluumakers
Join our Community: Join now
Email us: podcast@valuumakers.club
Be a guest: Book your spot
218 episodes
Share
Manage episode 430292884 series 2818439
Content provided by Ryan Purvis, Heather Bicknell, Ryan Purvis, and Heather Bicknell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ryan Purvis, Heather Bicknell, Ryan Purvis, and Heather Bicknell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we dive deep into the world of Google Analytics with expert Chris Mercer. Learn how to effectively use Google Analytics 4, understand the importance of a measurement strategy, and discover the best practices for optimising your marketing efforts. Chris shares valuable insights on setting up key events, tagging traffic, and creating intuitive dashboards that drive actionable insights. Whether you're a seasoned marketer or just starting out, this episode will equip you with the tools and knowledge to make data-driven decisions and improve your marketing performance.
About guest:
Chris Mercer, an expert in measurement marketing, helps marketers leverage tools like Google Tag Manager, Google Analytics, and Google Data Studio to track behaviors and optimise strategies. With a background in sales and marketing, Chris delivers insights to ensure the right message reaches the right audience at the right time. Join us for his invaluable expertise.
Links:
Chris' LinkedIn: @chrismercer
Chris' X: @ChrisMercer
Profit School: Visit
MearementMarketing: Visit
Valuu Makers Twitter: @thevaluumakers
Valuu Makers LinkedIn: @thevaluumakers
Join our Community: Join now
Email us: podcast@valuumakers.club
Be a guest: Book your spot
218 episodes
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