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The Power of Brand Storytelling to Grow Your Business with Gabrielle Dolan

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Manage episode 317267306 series 2930366
Content provided by Eric Dickmann. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Eric Dickmann or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In episode 98, host Eric Dickmann interviews Gabrielle Dolan. Gabrielle is a business consultant and storyteller, speaker, and Founder of Jargon Free Fridays. Since 2004, she has been teaching people around the world the power of sharing personal stories in business.

Gabrielle holds a Master's Degree in Management and Leadership from Swinburne University and graduated from the Harvard Kennedy School of Executive Education in both the Art and Practice of Leadership Development and Women and Power: Leadership in a New World.

Gabrielle has authored multiple award-winning books such as- “Real Communication: How to be You and Lead True,” “Stories for Work: The Essential Guide to Business Storytelling,” “Storytelling for Job Interviews,” “Ignite: Real Leadership, Real Talk, Real Results,” and “Hooked: How Leaders Connect, Engage and Inspire with Storytelling.” Her new book “Magnetic Stories” walks through how businesses can develop and communicate their own brand stories by focusing on five types of stories to connect and engage people with their brand.

For more information and access to the resources mentioned in this episode, visit: https://fiveechelon.com/the-power-brand-storytelling-grow-business-s6ep17/
A fractional CMO can help build out a comprehensive marketing strategy and execute targeted campaigns designed to increase awareness and generate demand for your business...without the expense of a full-time hire.
The Five Echelon Group - Fractional CMO and strategic marketing advisory services designed for SMBs looking to grow. Learn more at:

https://fiveechelon.com

  continue reading

121 episodes

Artwork
iconShare
 
Manage episode 317267306 series 2930366
Content provided by Eric Dickmann. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Eric Dickmann or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In episode 98, host Eric Dickmann interviews Gabrielle Dolan. Gabrielle is a business consultant and storyteller, speaker, and Founder of Jargon Free Fridays. Since 2004, she has been teaching people around the world the power of sharing personal stories in business.

Gabrielle holds a Master's Degree in Management and Leadership from Swinburne University and graduated from the Harvard Kennedy School of Executive Education in both the Art and Practice of Leadership Development and Women and Power: Leadership in a New World.

Gabrielle has authored multiple award-winning books such as- “Real Communication: How to be You and Lead True,” “Stories for Work: The Essential Guide to Business Storytelling,” “Storytelling for Job Interviews,” “Ignite: Real Leadership, Real Talk, Real Results,” and “Hooked: How Leaders Connect, Engage and Inspire with Storytelling.” Her new book “Magnetic Stories” walks through how businesses can develop and communicate their own brand stories by focusing on five types of stories to connect and engage people with their brand.

For more information and access to the resources mentioned in this episode, visit: https://fiveechelon.com/the-power-brand-storytelling-grow-business-s6ep17/
A fractional CMO can help build out a comprehensive marketing strategy and execute targeted campaigns designed to increase awareness and generate demand for your business...without the expense of a full-time hire.
The Five Echelon Group - Fractional CMO and strategic marketing advisory services designed for SMBs looking to grow. Learn more at:

https://fiveechelon.com

  continue reading

121 episodes

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