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Lead Generation Simplified - Jim Bender Talks Federal Business Development
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Doing and increasing business with the federal government requires a solid strategy. Jim Bender, principal, ZK Development Solutions, gives tips on shaping products and services to meet federal standards, establishing a lead generation process, how to right-size proposals to meet the unique requirements of a scope of work, and what to do when you finally land a contract. This interview is for business owners ready to grow their capabilities and portfolio in the public sector.
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