Deborah Brenner Women of The Vine & Diverse Power Brands

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I’m speaking🎙️ with Deborah Brenner, Social Entrepreneur - Founder & CEO, Women of the Vine & Spirits and Diverse Powered Brands.
Deborah spent 20 years in TV and technology and on a trip to Napa and Sonoma she became enamored with the women winemakers excelling in a male-dominated field. She was so taken by their stories she wrote a book about them called “Women of the Vine: Inside the World of Women Who Make, Taste and Enjoy Wine”, which Wine Spectator named a Critical Read.
Little did she know it would become the precursor to the two organizations she has today.
To further foster education and increase pathways for more women to enter or excel in the industry, Deborah launched the Women of the Vine & Spirits Foundation 501(c)3 in 2017 to great success industry-wide.
Launched in April of 2023 at Access Live, Diverse Powered Brands is the premier centralized B2B global marketplace connecting diverse-owned, diverse-led, and diverse-made brands to buyers, wholesalers, and supplier diversity managers across the beverage alcohol and hospitality industry.
I’m so thankful for Deborah’s contribution to women and now her DEI initiatives for our industry. What one person in a room can do for so many people is amazing.

Questions we didn't get to in the Podcast:
What is your outlook for the industry in 2024?
Outlook for Diverse Powered Brands, greater B2B interaction

1. Gartner predicts that 80% of B2B sales interactions between suppliers and buyers will occur through digital channels by 2025, making digital product catalogs necessary to deliver the digital options buyers demand.
2. Continued emphasis on socially conscious consumerism
   • In 2021, 58% of American consumers considered themselves socially conscious consumers. I expect this number to grow.

Passions Outside of Work?
My husband and I love to sail. We spend the summers out on the Long Island Sound exploring the Northeast. I am a science geek, and I love to read non-fiction.

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Host Jessie Ott's Profile on LinkedIn

Chapters

1. Deborah Brenner Women of The Vine & Diverse Power Brands (00:00:00)

2. Welcome (00:01:33)

3. Where Deborah is calling in from (00:02:13)

4. Where Deborah is originally from (00:04:38)

5. First Career (00:06:58)

6. Entry Into the Industry by Writing a Book (00:11:04)

7. Success out of the Gate with WOTV in 2015 (00:14:47)

8. Why the large companies in our industry backed WOTV&S (00:17:09)

9. Was there Moment When You Knew this Was a Needed Organization (00:18:37)

10. Increase confidence in Women to apply for jobs (00:24:07)

11. Mentors (00:29:13)

12. WOTV&S 2024 Live in San Diego! (00:32:49)

13. Pain Points (00:34:57)

14. Diverse Power Brands platform walk through (00:38:04)

15. Target Pitch for New Brands (00:44:44)

16. Next Thursday (00:52:15)