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Building a Product Led Community with Minu Margeret, Founder & CEO, BlissClub

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Manage episode 324099602 series 3264291
Content provided by IVM Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IVM Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Women's activewear as a category is often a subset of the larger category that prioritizes men's wear. Minu saw this as not just an issue but also an opportunity and built BlissClub, a company that focuses on the best quality, comfortable, pocket enriched activewear for women.

In this episode of This Round Is On Me, Minu Margeret, CEO & Founder, BlissClub, speaks to Gauri about why she chose to build a start-up, how did she identify a problem statement to solve, the fashion industry and its love-hate relationship with women, the importance of pockets, marketing initiatives for BlissClub plus building a community, and so much more.

Find Minu on Instagram & Twitter

BlissClub on Twitter | Instagram | Website

Check out 50 amazing episodes of 'This Round Is On Me'

You can follow Gauri on Instagram: @gauridevidayal

Twitter: @gauridetails

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: IVM Podcasts - Apps on Google Play or iOS: ‎IVM Podcasts, or any other podcast app.

You can check out our website at https://shows.ivmpodcasts.com/featured

See omnystudio.com/listener for privacy information.

  continue reading

89 episodes

Artwork
iconShare
 
Manage episode 324099602 series 3264291
Content provided by IVM Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IVM Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Women's activewear as a category is often a subset of the larger category that prioritizes men's wear. Minu saw this as not just an issue but also an opportunity and built BlissClub, a company that focuses on the best quality, comfortable, pocket enriched activewear for women.

In this episode of This Round Is On Me, Minu Margeret, CEO & Founder, BlissClub, speaks to Gauri about why she chose to build a start-up, how did she identify a problem statement to solve, the fashion industry and its love-hate relationship with women, the importance of pockets, marketing initiatives for BlissClub plus building a community, and so much more.

Find Minu on Instagram & Twitter

BlissClub on Twitter | Instagram | Website

Check out 50 amazing episodes of 'This Round Is On Me'

You can follow Gauri on Instagram: @gauridevidayal

Twitter: @gauridetails

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: IVM Podcasts - Apps on Google Play or iOS: ‎IVM Podcasts, or any other podcast app.

You can check out our website at https://shows.ivmpodcasts.com/featured

See omnystudio.com/listener for privacy information.

  continue reading

89 episodes

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