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Trend #4: From Transactional to Relational

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Manage episode 381549069 series 3497767
Content provided by Lutfhansa Innovation Hub Analyst Team. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lutfhansa Innovation Hub Analyst Team or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In today's brand-new episode of the TNMT Audio Briefing, we dive deep into the nuances of the "From Transactional to Relational" trend, a central pillar of The Great Inversion. Join us for a captivating conversation with Tian Wen, whose insights illuminate the evolving landscape of how we perceive and engage with travel providers.
Tian Wen sheds light on the transition from mere transactional interactions in travel to more profound, relationship-driven experiences. As travel brands reposition their strategies, and as consumers seek more meaningful engagements, the dynamics of the travel industry are poised for transformation.
🔗 For a thorough understanding of Tian Wen's insights on this trend, follow this link: https://tnmt.com/from-transactional-to-relational-rethinking-customer-relationships/
🔍 To uncover a plethora of research reports and in-depth analyses, make your way to: tnmt.com
💌 Stay ahead of the curve by subscribing to our bi-weekly TNMT newsletter: tnmt.com/newssub/

  continue reading

11 episodes

Artwork
iconShare
 
Manage episode 381549069 series 3497767
Content provided by Lutfhansa Innovation Hub Analyst Team. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lutfhansa Innovation Hub Analyst Team or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In today's brand-new episode of the TNMT Audio Briefing, we dive deep into the nuances of the "From Transactional to Relational" trend, a central pillar of The Great Inversion. Join us for a captivating conversation with Tian Wen, whose insights illuminate the evolving landscape of how we perceive and engage with travel providers.
Tian Wen sheds light on the transition from mere transactional interactions in travel to more profound, relationship-driven experiences. As travel brands reposition their strategies, and as consumers seek more meaningful engagements, the dynamics of the travel industry are poised for transformation.
🔗 For a thorough understanding of Tian Wen's insights on this trend, follow this link: https://tnmt.com/from-transactional-to-relational-rethinking-customer-relationships/
🔍 To uncover a plethora of research reports and in-depth analyses, make your way to: tnmt.com
💌 Stay ahead of the curve by subscribing to our bi-weekly TNMT newsletter: tnmt.com/newssub/

  continue reading

11 episodes

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