Meet The New CEO of Better Homes & Gardens Real Estate BHGRE with Ginger Wilcox

Triangle Real Estate Podcast

A new leadership era dawns at Better Homes & Gardens Real Estate with Ginger Wilcox at the helm.
In today’s episode, I'm excited to chat with Ginger, the newly appointed CEO of BHGRE. Ginger is a third-generation real estate agent with a remarkable background in residential real estate, mortgage, and technology. As president, she’s now steering strategic growth and overseeing operations across the global network.
Ginger and I talk about her emphasis on innovation, particularly in technology and AI. We also dive into how she's planning to adapt to the shifting consumer experience and changing commission structures. We also touch on the importance of sustainability, diversity, and consumer trust in today's market.
You won't want to miss this insightful episode. Listen in and get inspired by her journey and vision for the future of real estate

Specifically, this episode highlights the following themes:

• The changing dynamics of buyer's and listing agents
• The role of accountability in real estate success
• Professionalism as a crucial element in the industry

Links from this episode:

• Get to know more about Ginger Wilcox:
  https://www.linkedin.com/in/gingerwilcox
• Learn more about Better Homes & Gardens Real Estate: https://www.bhgre.com

1ae5b43598204883b524f061d4880e6d10fca88c (for podfollow.com)

Chapters

1. Introduction (00:00:00)

2. About Ginger Wilcox (00:01:04)

3. Empowerment, adaptability, and energy define leadership style (00:06:35)

4. Pinpoint consumers, leverage access, tie back to real estate (00:12:05)

5. Leveraging technology, improving consumer experience, future innovations (00:14:16)

6. Adapting to change and meeting consumer needs (00:16:01)

7. Inclusion, diversity, and growth essential for business (00:19:54)

8. Ginger talks about the importance of trusted brands in real estate (00:22:02)

9. Embrace opportunities and expand beyond your comfort (00:25:58)