It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Trademark Lessons from Taylor Swift The Eras Tour
MP3•Episode home
Manage episode 385150837 series 2359744
Content provided by Erik Pelton. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erik Pelton or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Erik reflects on similarities between The Eras Tour and the trademark application process in this podcast.
The post Trademark Lessons from Taylor Swift The Eras Tour appeared first on Erik M Pelton & Associates, PLLC.
150 episodes
MP3•Episode home
Manage episode 385150837 series 2359744
Content provided by Erik Pelton. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erik Pelton or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Erik reflects on similarities between The Eras Tour and the trademark application process in this podcast.
The post Trademark Lessons from Taylor Swift The Eras Tour appeared first on Erik M Pelton & Associates, PLLC.
150 episodes
All episodes
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