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Episode 189: Sophie Lee: All About Brand Strategy, Message Mystery, and Electric Storytelling
Manage episode 413054583 series 3193441
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So we put people and the planet at the heart of everything we do.
The traditional marketing agency model is broken.
Peep under the monochrome and you will find many burnt-out creatives and toxic cultures.
We don’t operate like that. Instead, we build our teams based on the needs of your projects. You’ll get access to the most brilliant brains in the industry for a fraction of the cost of traditional agencies.
Sophie helps BOLD founders show up and shine by becoming really f***ing good at communicating in a way that feels authentic to you.
As an award-winning NCTJ-qualified journalist and brand strategist, Sophie takes a story-first approach to brand communications.
She has grown huge organisations by keeping them at the forefront of industry conversations and help to ELECTRIFY visions, turning founders into super attractors so they can feel fulfilled, JOYfilled and fully themselves in business.
Timestamp:
[1:05] How did you come about the name for your storytelling agency for clients?
[5:00] When did you have to squash yourself into a shape or form in work that wasn’t for you?
[10:05] When did you start the business and how did you get on?
[12:12] How are you now with substances that you formerly abused today?
[14:14] Tell us about how you are a storyteller for you clients?
[15:30] You were a journalist in Shanghai before, and then what happened?
[17:50] Where do you begin with your clients? And who do you work with and help?
[24:00] Where is storytelling heading?
[28:30] Feminine energy
[34:50] If your business was a personality or character, who would it be or what would it like?
www.electricpeach.co.uk
https://www.facebook.com/electricpeachstudios/
https://www.linkedin.com/company/electricpeach/
https://www.instagram.com/electricpeachstudios/%20
https://twitter.com/ElectricPeachUK
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