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3 - Do women open resort marketing emails more frequently than men?

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Manage episode 157843455 series 1234034
Content provided by Tuesday Trends and Ryan Solutions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tuesday Trends and Ryan Solutions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We’ve looked at gender a few times in regard to mountain resort marketing, but we’ve never looked at gender in the context of the most basic email marketing metrics of open and click rates. So, do women tend to open or click marketing emails more often than men? Here’s what we found. Text version: http://www.ryansolutions.com/blog/2016/gender-email-open-click-rates/ More details: http://www.ryansolutions.com/
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10 episodes

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Manage episode 157843455 series 1234034
Content provided by Tuesday Trends and Ryan Solutions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tuesday Trends and Ryan Solutions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We’ve looked at gender a few times in regard to mountain resort marketing, but we’ve never looked at gender in the context of the most basic email marketing metrics of open and click rates. So, do women tend to open or click marketing emails more often than men? Here’s what we found. Text version: http://www.ryansolutions.com/blog/2016/gender-email-open-click-rates/ More details: http://www.ryansolutions.com/
  continue reading

10 episodes

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