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EP 26 - Becoming a brand strategist - with Stef Hamerlinck
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This week I have a conversation with fellow branding designer, turned brand strategist, Stef Hamerlinck from Belgium.
Stef shares his journey of how he discovery brand strategy and his transition of thinking from being a designer to uncovering what strategy means to him and for the clients he has worked with. Both in the businesses he’s worked for and now in his own business.
Stef is always a very interesting person to chat with, especially as his perspective on what many of us know as branding may be a little different but also a little more down-to-earth realistic when it comes down to measuring expectations of what branding can do. As well as the ways branding can impact the a customer or business that we may take for granted.
To connect with Stef find him on Instagram: https://www.instagram.com/letstalkbranding
Or visit his website: https://www.letstalkbranding.be
For more info about this podcast head to: gdaydesignlife.com
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https://www.instagram.com/gdaydesignlife
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