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OVRCLKD Interview: Nicola Nell, Xiaomi South Africa
Manage episode 298796510 series 2444745
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Xiaomi is relaunching in South Africa with actual in country representatives. Gavin and Lindsey are always looking for more value in the market and Xiaomi's vast product catalogue is very hard to beat for diversity and value for money. Nicola fills us in on the brand strategy as it now tries to carve out a place in the South African market.
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Manage episode 298796510 series 2444745
Content provided by Unencrypted. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Unencrypted or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Xiaomi is relaunching in South Africa with actual in country representatives. Gavin and Lindsey are always looking for more value in the market and Xiaomi's vast product catalogue is very hard to beat for diversity and value for money. Nicola fills us in on the brand strategy as it now tries to carve out a place in the South African market.
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168 episodes
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Listen to articles handpicked by our editors, and stay updated on top technology news from TechCrunch.
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continue reading
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