153. Peter Winick on building an effective thought leadership platform

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By Will Bachman. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Our guest today is Peter Winick, who runs a firm called Thought Leadership Leverage.

His firm enables thought leaders, authors and gurus to monetize their content through books, keynote speaking, the creation of training services and products and consulting and assessment tools.

In our discussion, we start with the mistakes that people most often make when they think about building a thought leadership platform. And then we go through Peter’s process step by step, from setting a strategy for your thought leadership, to product design and monetization.

To learn more about Peter’s work, visit

https://thoughtleadershipleverage.com/

To ask a question or subscribe to the weekly Unleashed email, visit

askunleashed.com

359 episodes