It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Overcoming Innovation Inertia with Andrew Swinand, CEO of Leo Burnett
Manage episode 218899313 series 2441689
Content provided by EX3 Labs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by EX3 Labs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Leo Burnett – According to Leo Burnett CEO, Andrew Swinand, “a lot of change management is being relentless and repetitive in terms of establishing expectations and changing behavior”. Today’s episode features a fascinating conversation about how the world’s 3rd largest advertising agency continues to out-innovate itself by keeping human problems at the center of their business and why training, incentives and accountability are key in driving innovation.
#UnlockingInnovation is a podcast by EX3 Labs, produced in partnership with 1871 Chicago.
Be sure to subscribe to keep up with new episodes as they air.
40 episodes
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Manage episode 218899313 series 2441689
Content provided by EX3 Labs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by EX3 Labs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Leo Burnett – According to Leo Burnett CEO, Andrew Swinand, “a lot of change management is being relentless and repetitive in terms of establishing expectations and changing behavior”. Today’s episode features a fascinating conversation about how the world’s 3rd largest advertising agency continues to out-innovate itself by keeping human problems at the center of their business and why training, incentives and accountability are key in driving innovation.
#UnlockingInnovation is a podcast by EX3 Labs, produced in partnership with 1871 Chicago.
Be sure to subscribe to keep up with new episodes as they air.
40 episodes
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Similar to Unlocking Innovation
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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