VRS555 - Sustainable Stays: Rachel Parsons and the New Forest Escapes Revolution
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Today’s guest is on a mission to solve industry- wide problems that few others are prepared to trial. She says it’s for good reason – because they aren’t easy. Undeterred (or just belligerent) Rachel rolls her sleeves up, weighs stinky bins, asks a lot of questions, raises funds and collaborates across the industry to create change. It’s a great story.
In 2011, with a very small baby in tow, Rachel started renting her cottage. She ran it for 4 years before she set up New Forest Escapes, partly with the goal of encouraging more people to holiday in the UK, reducing travel emissions and making UK holidays an alternative to overseas family travel.
Her experience in sustainable projects and travel over the years makes her uniquely suitable to be leading the way in greener tourism. We hear how and why she went down the route of gaining B-Corp certification and what she is doing now to ensure those who stay in her properties benefit from the work she’s done.
The whole conversation about sustainability is so relevant to the work we’re doing on our THRIVE training system. In the module on Responsibility there’s a lesson on Environmental Responsibilities, and now I can put the New Forest Escapes website into the Resources section and include information on B-Corp Certification.
This is the joy of continuous learning - that it never stops evolving as we come across new things to share. If you are interested in finding out more about THRIVE, just check below.
In the episode, Rachel shares:
Her journey into sustainable rentals
Why you shouldn’t mention the ‘S’ word & the better alternatives
What goes into B-Corp certification
A simple furniture change that will wow your guests (and their feathered friends)
How weighing stinky bins can help change minds
Simple things that make a real difference
Ways to help guests get greener
Links:
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Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar
Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS555
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