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CRO Perspectives - Embracing a Value-Centric Approach
Manage episode 419859005 series 3512769
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Can weaving value into the DNA of the seller and company have a big impact?
Absolutely! In this episode, Thomas Pisello and April Morley interview Ken Powell, Chief Revenue Officer (CRO) at a FinTech and accounting software firm. They discuss the changes in the buying environment, the evolution of sales, the new role of sellers as change agents and the importance of weaving value into everything.
They also touch on the challenges of scaling a founder-driven company and how this was made easier at K1x thanks to a great team and mindset, and the future of the Chief Revenue Officer role.
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