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E135: RevOps Is Where It's At For Growing Startups
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E135: To start the show, David reviews new legislation before the US Senate that would expand the capital market for startups, HB 2799, The Expanding Access to Capital Act. Then he launches into Revenue Operations (RevOps), the core business function of any successful business and critically important for startups. As a new startup transitions from the CEO salesman/marketing lead to a growing team, a successful RevOps team becomes the key ingredient for growth. By combining Sales Operations and Marketing into a single team for RevOps, management can gain new insights into operations that are traditionally independent and siloed. This can be the lynchpin for successful growth. David interviews Amy Cook, Co-Founder and CMO of FullCast, who is an expert on RevOps. She has 3 successful exits under her belt and just completed a $32M Seed Round for her new startup, FullCast. Text Amy at 949.813.0182 or email at amy@fullcast.com. (recorded 8/30/24)
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