It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
Content provided by Vietcetera. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vietcetera or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Why is Unilever the “insights engine” in FMCG Marketing? - Mai Ngọc Nhân - VN Category Lead, Unilever- S5#3
Manage episode 411423656 series 2866980
Content provided by Vietcetera. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vietcetera or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Coming to this week's Vietnam Innovators podcast, we welcome Mr. Mai Ngoc Nhan to the studio. He is currently Skin Cleansing Vietnam Lead & SEA Development Lead of Unilever. As the youngest category leader at Unilever, he is responsible for business strategy and growth with Vietnamese-familiar brands such as Lifebuoy, Hazeline, Dove, and more.
On the Vietnam Innovators podcast, Mr. Mai Ngoc Nhan shares interesting stories about the B2C marketing industry in general and FMCG marketing in particular. In addition to his business endeavors, he has also made a significant impact in developing talented individuals within Unilever.
In this week's episode, let’s tune in and hear from Jasmine the marketing stories behind Unilever’s breakthroughs.
Listen to this episode on YouTube
And explore many amazing articles at the website vietcetera.com.
Feel free to leave any questions or invitations for business cooperation at team@vietcetera.com
170 episodes
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Manage episode 411423656 series 2866980
Content provided by Vietcetera. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vietcetera or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Coming to this week's Vietnam Innovators podcast, we welcome Mr. Mai Ngoc Nhan to the studio. He is currently Skin Cleansing Vietnam Lead & SEA Development Lead of Unilever. As the youngest category leader at Unilever, he is responsible for business strategy and growth with Vietnamese-familiar brands such as Lifebuoy, Hazeline, Dove, and more.
On the Vietnam Innovators podcast, Mr. Mai Ngoc Nhan shares interesting stories about the B2C marketing industry in general and FMCG marketing in particular. In addition to his business endeavors, he has also made a significant impact in developing talented individuals within Unilever.
In this week's episode, let’s tune in and hear from Jasmine the marketing stories behind Unilever’s breakthroughs.
Listen to this episode on YouTube
And explore many amazing articles at the website vietcetera.com.
Feel free to leave any questions or invitations for business cooperation at team@vietcetera.com
170 episodes
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Similar to Vietnam Innovators
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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…
continue reading
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