The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Shlomi Ron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shlomi Ron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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How to Adapt Your Personal and Brand Stories In Uncertain Times?
Manage episode 259542917 series 1444152
Content provided by Shlomi Ron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shlomi Ron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As we’re all locked down at home for a couple of weeks now to slow down the expansion of the coronavirus pandemic, I realized there is a unique storytelling dynamic at play here that begs the question:
How do you adapt your personal and brand story in uncertain times? You see, if you let your personal worries take over and the story you tell yourself is negative, how can you expect to tell an inspiring brand story to your employees and customers? And this is the topic for our show today.
To unpack this topic and discuss the threads that connect the personal and brand stories we tell, I am excited to have Natalie Kusturic, a Licensed Marriage And Family Therapist, and Jennifer Hudson, corporate communications strategist at Think Beyond Public Relations.
Watch this episode on Youtube: https://youtu.be/C8CFSNPPXT8
Learn more about our guest on VSI blog: https://www.visualstorytell.com/blog/how-to-adapt-your-personal-brand-stories-in-uncertain-times
This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL. Learn more at VisualStorytell.com
Order Shlomi Ron's new book:
Total Acuity: Tales with Marketing Morals to Help You Create Richer Visual Brand Stories
Get full access to Visual Storytelling Newsletter at newsletter.visualstorytell.com/subscribe
56 episodes
Share
Manage episode 259542917 series 1444152
Content provided by Shlomi Ron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shlomi Ron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As we’re all locked down at home for a couple of weeks now to slow down the expansion of the coronavirus pandemic, I realized there is a unique storytelling dynamic at play here that begs the question:
How do you adapt your personal and brand story in uncertain times? You see, if you let your personal worries take over and the story you tell yourself is negative, how can you expect to tell an inspiring brand story to your employees and customers? And this is the topic for our show today.
To unpack this topic and discuss the threads that connect the personal and brand stories we tell, I am excited to have Natalie Kusturic, a Licensed Marriage And Family Therapist, and Jennifer Hudson, corporate communications strategist at Think Beyond Public Relations.
Watch this episode on Youtube: https://youtu.be/C8CFSNPPXT8
Learn more about our guest on VSI blog: https://www.visualstorytell.com/blog/how-to-adapt-your-personal-brand-stories-in-uncertain-times
This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL. Learn more at VisualStorytell.com
Order Shlomi Ron's new book:
Total Acuity: Tales with Marketing Morals to Help You Create Richer Visual Brand Stories
Get full access to Visual Storytelling Newsletter at newsletter.visualstorytell.com/subscribe
56 episodes
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Similar to Visual Storytelling Today
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
continue reading
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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