#103 Combining Innovation and Manufacturing with Julie Austin, Creator of Swiggies

WAM

They say that necessity is the mother of invention, and this was certainly the case for Julie Austin, creator of Swiggies, a range of wrist water bottles. After going for a run and passing out from dehydration, she came up with this innovative solution to a problem she knew many people had. In this episode hosted by Amy Nicklaus, we learn more about Swiggies as well as Julie’s other activities. As a sought-after keynote speaker and author, she wears many hats. She shares stories of her speaking engagements, what it’s like being a female inventor at these conferences, and how she holds her own around other geniuses. Julie also talks about accidentally falling into manufacturing and how it was a steep learning curve. Having no prior knowledge in the space, she found her way through trial and error. Along with this, she also touches on the importance of asking for help, why she wrote a book, and what’s on the horizon for Swiggies. As a woman of many talents, Julie’s story is an inspirational one, so be sure to tune in today to hear more!