))
72: What Publicists Can Learn From SEO's with Vince Nero
Manage episode 410198749 series 3264817
Content provided by Britt Klontz & Jackie Lambert, Britt Klontz, and Jackie Lambert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Britt Klontz & Jackie Lambert, Britt Klontz, and Jackie Lambert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today we have a guest who considers himself more of an SEO than PR. But, with the convergence of digital comes the reality that PR influences SEO and sometimes vice versa. With that in mind, we have a conversation all around clever ways to prospect and grow your media lists as well as answering the challenge of how to do this at-scale.
In this episode, you'll learn…
How an SEO-focused professional approaches prospecting and emailing contacts
SEO tools and tactics you can leverage for PR
How to appropriately scale your list-building and emailing
Our guest:
Vince is the Director of Content Marketing at Buzzstream. He thinks content marketers should solve for users, not just Google. He also loves finding creative content online. His previous work includes Siege Media, Homebuyer.com, and The Grit Group. Outside of work, you can catch Vince playing with his 2 kids, enjoying some video games, or watching Phillies baseball.
79 episodes
Share
