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Be authentic to scale your startup with Brittney Fairweather | WLTB Podcast #182
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Brittney Fairweather is the Co-Founder and Chief Business Development Officer of TRX Capital, a real estate lending firm.
In this interview we talk about authenticity, what it's like being a mother and an entrepreneur, how she engages her clients and her children, if her children work in her business, and much more.
00:00 - Starting a Fund for E-commerce Brands
03:38 - Overcoming Financial Audits
06:47 - A Woman's Journey in Real Estate Lending
09:44 - Challenges Faced by Minority Women-Owned Companies
12:50 - Balancing Parenthood and Entrepreneurship
15:59 - Including kids in Business
19:02 - Authenticity in Business
22:13 - Setting Boundaries for Work-Life Balance
25:11 - Negotiating Pricing and Valuing Your Services
28:17 - Building Long-Lasting Client Relationships
31:03 - Investing in Diverse Ventures
34:29 - Diversifying Your Investment Portfolio
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