The Wealth Generating Secrets of LinkedIn in China with Tamar Hela

Wealth Without Borders Podcast

How well do you know the online world? How sure are you that your marketing strategy online is working successfully? Are you making the most out of it or are you all over the place and not getting enough leads from it?

We are in the so-called “digital renaissance” now because of the big change the pandemic has brought upon us and our businesses. Adjusting to the current situation is a must, but how can you make sure that you really are getting the most out of it online, especially in LinkedIn, the website that connects businesses to new opportunities and sales?

Tamar Hela is an entrepreneur based in Shanghai and the COO of the digital agency, Genius Encel. She helps Fortune 500 companies generate leads through LinkedIn.

In this episode, Tamar talks about how to maximize the use of LinkedIn in order to generate better leads and sales for your business. She also shares the importance of having a LinkedIn strategy to ensure that you are targeting the right clients who are able to get the most out of your business and pay you back!

What you will learn from this episode:

• Learn how to generate more through LinkedIn
• Discover the power of having a LinkedIn strategy
• Find out how having a specific target and knowledge on who you’re prospecting can help your business gain more clients and sales

“Marketing is never for fun. It's always for a purpose, and the purpose is the bottom line, which is money.”

- Tamar Hela

Topics Covered:

01:47 - Tamar defines her ideal client

02:19 - Problem Tamar solves for her clients: Lack of lead generation and inability to keep the sales funnel full

02:52 - Why understanding the true purpose of marketing and long-term thinking will help you save your business?

03:37 - Hiring an expert instead of doing it alone, how getting help from an expert in this digital renaissance is important

04:29 - Tamar’s valuable free action: “Be really specific with your targeting, and get to know who you're prospecting. It's almost like being an assassin online. If you can understand more about your target than anyone else and identify their pain points, and also show them how you're going to solve it, that's the best thing you can do.”

05:16 - Tamar’s valuable free resource: Go to blog.geniusencel.agency to know more about LinkedIn and prospecting

05:53 - People Alert: Dan Peña and Jack Daly

07:13 - Question that should have been asked to Tamar: How did my agency had success?

Key Takeaways:

“Be really specific with your targeting, and get to know who you're prospecting.” - Tamar Hela

“If you can understand more about your target than anyone else and identify their pain points, and also show them how you're going to solve it, that's the best thing you can do. Otherwise, again, it's just kind of here, there, everywhere without any sort of purpose. So be very purposeful in your targeting.” - Tamar Hela

People/Resources Mentioned:

• Dan Peña
• Jack Daly

Ways to Connect with Tamar Hela:

• Website: https://geniusencel.agency/
• Blog: https://blog.geniusencel.agency/
• LinkedIn: https://www.linkedin.com/in/tamarhela/

Ways to Connect with Howard Whiteson:

• Website: http://www.wealthwithoutborders.net
• Podcast: https://wealthwithoutborders.net/podcast/
• LinkedIn: https://www.linkedin.com/in/howardwhiteson