))
Is SEO a Wheel or A Widget?
Manage episode 319163392 series 3223772
Content provided by Shawn Swaim. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shawn Swaim or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Story about adding something to gas when I should have just changed the oil.
SEO is often treated like an accessory you bolt onto your car. The reality is, it’s more like the wheels.
More specifically, the Axels. They hold the wheels on if done right.
In this episode, I dive into these 5 SEO tactics that not only get a website ranked, but also grow a business.
- Better user experience - Google’s core updates have had an emphasis on site speed
- Higher conversion rates - when users are feeling better, they act more
- Better data - you should be studying where people are clicking.
- Wider and deeper sales funnel - structure site to target broad terms and narrow terms
- Natural PR - getting great links
Want to learn more? Check out https://www.shawntheseogeek.com for more stuff related to SEO!
21 episodes
Share
