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How Targeted Ads Started Watching Us All

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Manage episode 249930514 series 1714397
Content provided by Slate Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Slate Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In 2019, for the first time, more advertising money went toward targeted digital ads in the U.S. than on radio, television, cable, magazine, and newspaper ads combined. The moment was the culmination of a decadeslong journey that has completely transformed media, politics, and privacy.

How did the targeted ad come to hold so much power? And what did we lose along the way?

Guest: Siva Vaidhyanathan, professor of media studies at the University of Virginia.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

501 episodes

Artwork
iconShare
 
Manage episode 249930514 series 1714397
Content provided by Slate Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Slate Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In 2019, for the first time, more advertising money went toward targeted digital ads in the U.S. than on radio, television, cable, magazine, and newspaper ads combined. The moment was the culmination of a decadeslong journey that has completely transformed media, politics, and privacy.

How did the targeted ad come to hold so much power? And what did we lose along the way?

Guest: Siva Vaidhyanathan, professor of media studies at the University of Virginia.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

501 episodes

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